[B] The fifth discipline: The art and practice of the learning organization.
Senge, P. M. (2006). Broadway Business.
The five disciplines represent approaches (theories and methods) for developing three core learning capabilities: fostering aspiration, developing reflective conversation, and understanding complexity. +
[B] The opposable mind: Winning through integrative thinking.
Martin, R. L. (2009). Harvard Business Press.
Martin draws on more than 50 management success stories, including the masterminds behind The Four Seasons, Proctor & Gamble and eBay, to focus on what leaders think, rather than what they do. +
[B] Change by design
Brown, T. (2009).
He exposes the vision of design thinking in three stages: “inspiration”, in which he identifies an opportunity; “Ideation”, in which he conceives general solutions; and “implementation”. +
[B] Actionable gamification: Beyond points, badges, and leaderboards
Chou, Y. K. (2016). Octalysis Group.
Design focused on function and form is not enough to optimize the motivation and the commitment of the user. The Octalysis model combines the knowledge of games and behavioral psychology. +
[b] Navigating a World of Digital Disruption
Evans, P., & Forth, P. (2015). Navigating a world of digital disruption. IEEE Engineering Management Review, 43(3).
We are entering the third, and most consequential, wave of digital disruption. It has profound implications not only for strategy but also for the structures of companies and industries. +
[p] Design for Action.
Tim Brown and Roger L. Martin (2015). HBR.
Throughout most of history, design was a process applied to physical objects, but as it became clear that smart, effective design was behind the success of many commercial goods,… +
[p] Design Thinking at IDEO
Tim Brown (2008). HBR.
By teaching design thinking techniques to nurses, doctors, and administrators, Kaiser hoped to inspire its practitioners to contribute new ideas. +
[B] The sciences of the artificial
Simon, H. A. (1996). MIT press.
Simon explores the organization of complexity and the science of design in a classical artificial intelligence work. From chaos, adaptive systems, or genetic algorithms to the roles of organizations and markets. +
[B] Value proposition design: How to create products and services customers want
Osterwalder, A., Pigneur, Y., Bernarda, G., & Smith, A. (2014). . John Wiley & Sons.
The authors of the Business Model Canvas propose now a simple process of design and testing of value proposals designed to adapt to the needs and desires of the clients. +
[B] The Lean Start-up. How Constant Innovation Creates Radically Successful Business
Ries, E. (2011). Lloc de publicació: Londres. Portfolio Penguin.
The first principle that defends Lean Startup is that everybody can be an entrepreneur. To initiate and guide the process of creating new products and services, there is a method and order, and one of the key aspects is that effort and resources must be managed very well to succeed. +
[n] Futuro de la primaria ¿Podemos?
Avances en Gestión Clínica. (2015)
Los ingenieros-diseñadores venimos equipados de serie con un cierto grado de laboriosidad que hace que nos ilusionemos con cierta facilidad ante cualquier reto en el que la techne pueda contribuir de alguna manera. El sector de la salud, una vez se ha entendido su lógica, es en este sentido un buen paradigma de abundancia de problemas por resolver. +
[n] Salud, diseño e integración de valor
Cualquier diseñador con mentalidad de innovador que entre en contacto y estudie un poco a fondo el sistema de salud descubrirá enseguida múltiples objetos y procesos por rediseñar. +